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How to Sell Your Book to Libraries


Library

Getting your book into libraries is a great move for any author, but it’s not as straight-forward as you would think. Two important steps in the process (that I also advise my clients on) is understanding how libraries purchase their books and what is the best way to approach them/sell your book.

How Libraries Purchase Books:

Collection Development is the process of selecting books and other materials for the library. The Librarians who specialize in this area are called Collection Development Librarians or Collection Managers. As with any company or product, purchasing decisions are majorly based on product reviews. The same decision-making process is applied to purchasing books. For sourcing books, Librarians turn to major book review journals and are also influenced by consumer demand or requests made by library visitors. A Librarian can also get ideas for future book purchases from flyers or book sell sheets they receive by mail, attending library trade shows, and searching online stores and communities such as Amazon and GoodReads. Before you begin the library submission process, Read more…

Are Book Sell Sheets Necessary? If So, How Do I Create One?


Book Sell Sheet, Book Sales Sheet, Book Flyer

While some consider book sell sheets to be unnecessary these days to promote a book and is an old fashioned method of promotion, I couldn’t disagree more. I can bear this direction of thinking if the slumping sales of paperbacks are the reason (as the publishing houses no longer in business used them), but most of the time the former ways of doing something are those that are proven with experience and the newer ways are yet to be determined. Grounded on this alone, I believe book sell sheets are an industry standard we should not forget about.

In my 3 years of experience working with authors, developing cost-effective book marketing plans, and writing my new eBook Book Marketing & Publicity: A Strategic and Effective Marketing Campaign Any Author Can Implement – I have come to determine there are limited opportunities where an author can promote their book for free or talk around it. At some stage, Read more…

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